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SAP C-C4H63-2411 Exam Syllabus Topics:

Topic
Details

Topic 1

SAP Customer Data Platform: SAP Customer Data Solutions Consultants are expected to demonstrate comprehensive knowledge of the SAP Customer Data Platform. This domain covers the platform's core functionalities, including data collection, unification, and activation.

Topic 2

APIs: This section focuses on the use of APIs in the context of SAP Customer Data Solutions. It assesses the consultant's understanding of how to integrate and leverage APIs for data exchange and system interoperability.

Topic 3

Data Ingestion: Data ingestion is a core component of customer data platforms, and assesses the consultant's expertise in this area. It covers various methods and tools for importing data from multiple sources into the SAP Customer Data Platform.

Topic 4

Data Activation: This module of the exam, focuses on the activation of customer data for various business purposes. SAP Customer Data Solutions Consultants should understand how to leverage unified customer profiles for marketing, sales, and service activities.

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SAP Certified Associate - Implementation Consultant - SAP Customer Data Platform Sample Questions (Q18-Q23):

NEW QUESTION # 18
How do SAP Customer Data Platform merge rules decide whether to save multiple values for an array attribute?

A. By defining the maximum number of values per attribute
B. By assigning a quality rank to the source application data
C. By configuring application priority to determine data conflicts
D. By limiting the number of values per attribute to a default of 5

Answer: C

NEW QUESTION # 19
How can you delete a profile from SAP Customer Data Platform?

A. Make an HTTP REST API call with delete query to SAP Customer Data Platform passing the customer I
B. In the console, look up the profile in the Unified Customer Profile view, then create a ticket in SAP for Me to delete the profile.
C. Make an HTTP Delete REST API call to SAP Customer Data Platform with the customer ID of the Unified Customer Profile view.
D. In the console, with System Administrator permissions, go to Administration, select the Unified Customer Profile view, and click Delete.

Answer: A,C

NEW QUESTION # 20
Which statements describe preconfigured matching rules? Note: There are 2 correct answers to this question.

A. The Contextual Profile rules cannot be edited or re-ordered.
B. The Unified Customer Profile rules can be edited, re-ordered, and deleted.
C. The Unified Customer Profile rules can be edited and re-ordered, but not deleted.
D. The Contextual Profile rules cannot be edited, but can be re-ordered.

Answer: B,C

Explanation:
In the context of the SAP Customer Data Platform, matching rules are critical for accurately merging and linking customer data from various sources. Regarding preconfigured matching rules:
B . The Unified Customer Profile rules can be edited and re-ordered, but not deleted. This flexibility allows organizations to tailor the matching logic to their specific needs and priorities while maintaining a core set of rules that ensure consistent and reliable matching across customer data sets.
C . The Unified Customer Profile rules can be edited, re-ordered, and deleted. In some configurations, it's possible to have full control over these rules, including the ability to delete them if they are no longer relevant or if better matching criteria have been established. This level of control supports dynamic and evolving data management strategies, allowing businesses to adapt their matching logic as their understanding of their customer data deepens or as their business requirements change.
These options underscore the platform's flexibility in managing customer data, enabling organizations to fine-tune how individual customer records are identified, merged, and maintained over time.
Reference:
SAP Customer Data Platform documentation on data matching and merging capabilities.
Best practices for configuring matching rules in the Unified Customer Profile within the SAP Customer Data Platform.

NEW QUESTION # 21
What are the three core pillars of SAP Customer Data Platform? Note: There are 3 correct answers to this question.

A. Respect
B. Activate
C. Modulate
D. Optimize
E. Unify

Answer: A,B,E

Explanation:
The three core pillars of the SAP Customer Data Platform are designed to provide a comprehensive framework for managing and leveraging customer data effectively. These pillars are:
C . Activate: This pillar emphasizes the platform's capability to utilize customer data to drive personalized engagements across various channels. Activation involves leveraging the unified customer profiles to trigger relevant actions, communications, and experiences tailored to individual customer needs and preferences.
D . Respect: Central to the SAP Customer Data Platform, this pillar underscores the importance of managing customer data with respect to privacy and consent. It involves ensuring that all customer data is collected, stored, and used in compliance with data protection regulations and individual consent preferences, fostering trust and transparency in customer relationships.
E . Unify: This pillar focuses on the platform's ability to consolidate data from multiple sources into a cohesive and comprehensive view of the customer. Unification involves integrating disparate data silos to create a single, unified customer profile that provides a 360-degree view of each customer, enabling more informed decision-making and personalized customer experiences.
Together, these pillars form the foundation of the SAP Customer Data Platform's approach to customer data management, supporting businesses in delivering personalized, respectful, and cohesive customer experiences.
Reference:
SAP Customer Data Platform documentation on the platform's core capabilities and principles.
Best practices for leveraging the core pillars of the SAP Customer Data Platform to enhance customer engagement and data management strategies.

NEW QUESTION # 22
Which steps are mandatory to create a processing purpose? Note: There are 3 correct answers to this question.

A. Data retention
B. Processing purpose definition
C. Outbound data governance
D. Matching rules
E. Inbound data governance

Answer: B,C,E

Explanation:
To create a processing purpose within the SAP Customer Data Platform, the mandatory steps include:
Processing purpose definition: This is the core step where the actual purpose for processing personal data is defined.
Inbound data governance: This step ensures that the data being ingested into the system complies with the defined processing purposes.
Outbound data governance: This step ensures that the data being sent out of the system adheres to the processing purposes.
These steps are crucial for complying with regional and local regulations, such as GDPR and CCPA, and for applying privacy and trust to the data streaming into and out of the CDP.
Reference = The information is based on the SAP Customer Data Platform documentation which outlines the process of creating a new processing purpose and configuring inbound and outbound data governance to enforce data governance12.

NEW QUESTION # 23
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